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Overview

The platform stores all times internally in UTC and converts them to the appropriate timezone for display. This means you always enter and see times in the timezone that makes sense for your event, while the system handles conversions behind the scenes. Timezones are configured at two levels:
  • Company timezone — the default timezone for your organisation, applied to all events unless overridden
  • Event timezone — an optional per-event override for events in a different timezone to your company default
When you enter a time — such as an event start time, a timeslot window, or a sale period — the platform interprets it in the event’s timezone (or the company timezone if no event override is set) and stores it in UTC. When you or your customers view that time, it’s converted back to the event’s timezone for display.

Setting Your Company Timezone

The company timezone is set in your company configuration:
  1. Navigate to your company settings
  2. Find the Default timezone field
  3. Select your timezone from the dropdown
The dropdown is filtered by your company’s assigned countries, showing the most relevant timezones first. UTC and Europe/London are always available regardless of country selection.
Set your company timezone before creating events and configuring timeslots. While you can change it later, doing so before you start avoids any need for time adjustments.

Setting an Event Timezone

Individual events can override the company timezone. This is useful when you manage events across different regions — for example, a London-based company running an event in New York. To set an event-specific timezone:
  1. Navigate to the event’s settings
  2. Find the timezone field
  3. Select the event’s local timezone
If no event timezone is set, the event uses the company timezone.

Timezone Fallback Order

When the platform needs to determine which timezone applies, it checks in this order:
  1. Event timezone (if set in the event’s settings)
  2. Company timezone (if set in company settings)
  3. UTC (system default)

What Times Are Affected

The timezone setting affects all time-related fields associated with an event:
EntityTime fields
EventsStart date/time, end date/time
TimeslotsStart time, end time, on-sale-from, on-sale-until
Sale itemsValid from, valid until, on-sale-from, on-sale-until
ZonesOpening date/time, closing date/time
All of these fields are entered and displayed in the event’s timezone. The platform handles the UTC conversion automatically.

What Happens When You Change an Event’s Timezone

If you change an event’s timezone after times have already been configured, the platform automatically adjusts all related times so they represent the same local time in the new timezone. For example, if you have an event starting at 12:00 noon in UTC and you change the timezone to America/New_York (UTC-4 during summer):
  • The event still shows 12:00 noon to you and your customers
  • Behind the scenes, the stored UTC value changes from 12:00 UTC to 16:00 UTC (because noon in New York is 4pm UTC)
This adjustment cascades to all related timeslots, sale items, and zones for that event. Other events are not affected.
Changing an event’s timezone recalculates all associated times. Verify your timeslots, sale periods, and zone schedules after making a timezone change to ensure everything looks correct.

How Customers See Times

Customers always see times in the event’s timezone — not their own local timezone. If an event is set to America/New_York, a customer browsing from London still sees times displayed in Eastern time.

Showing Timezone Information

By default, times are displayed without a timezone indicator. You can enable timezone labels so customers see which timezone the displayed times refer to:
  1. Navigate to Settings in the admin area
  2. Find Show timezone information
  3. Enable the setting
When enabled, a timezone abbreviation (e.g., GMT+01:00, Eastern, Pacific) appears alongside times in the ticket shop, baskets, and order confirmations. This is particularly useful for events that attract international audiences, where customers may not be in the same timezone as the event.
Common US timezones are displayed with their familiar names — Eastern, Central, Mountain, Pacific, Alaska, and Hawaii — rather than city-based names like America/New_York.

Daylight Saving Time

The platform handles daylight saving time (DST) transitions automatically. When an event falls during a DST period, the correct offset is applied based on the event’s date:
  • A winter event in Europe/London displays times as GMT (UTC+0)
  • A summer event in Europe/London displays times as BST (UTC+1)
You don’t need to account for DST manually — the platform determines the correct offset based on the event’s date and timezone.

Practical Guidance

Each event has a single timezone. If you’re running events in multiple regions — for example, a concert series with dates in London, New York, and Sydney — create separate events for each location and set the appropriate timezone on each. Each event’s times will display correctly for its location.
Sale periods (on-sale-from, on-sale-until) use the event’s timezone. If your event is in New York and you want tickets to go on sale at 9am Eastern, set the on-sale time to 9:00 — the platform interprets that as 9:00 America/New_York. Customers in other timezones see the converted time if timezone information display is enabled.
The API includes the event’s timezone in event responses (settings.timezone). External integrations can use this to correctly interpret and display times. All datetime values in API responses follow the timezone context of the event they belong to.